Master of Business Administration

Rohini College of Engineering & Technology

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Semester I

BA 4102- MANAGEMENT CONCEPTS AND ORGANISATIONAL BEHAVIOUR

UNITS

COURSE MATERIALS & VIDEOS

UNIT I

NATURE AND THEORIES OF MANAGEMENT
Nature and Functions of OB
Nature and Functions of OB
The evolution of management thoughts
The evolution of management thoughts
Approaches
Approaches

UNIT II

PLANNING AND ORGANIZING
Planning
Planning
Management by objectives
Management by objectives
Decision Making
Decision Making
Controlling
Controlling
Organisation Structure and Design
Organisation Structure and Design

UNIT III

INDIVIDUAL BEHAVIOUR
Values, Attitudes and Beliefs
Values, Attitudes and Beliefs
Motivation theories and Job Performance
Motivation theories and Job Performance
Communication Types-Process
Communication Types-Process

UNIT IV

GROUP BEHAVIOUR
Groups and Teams
Groups and Teams
Conflict Management
Conflict Management
Organisation Climate,Culture and structure
Organisation Climate,Culture and structure

UNIT V

EMERGING ASPECTS OF ORGANIZATIONAL BEHAVIOUR
Management Practices
Management Practices
Organizational behavior across cultures
Organizational behavior across cultures
Cross cultural communication
Cross cultural communication

BA4105 LEGAL ASPECTS OF BUSINESS

UNITS

COURSE MATERIALS & VIDEOS

UNIT I

COMMERCIAL LAW
1.1 INTRODUCTION TO CONTRACT
1.1 INTRODUCTION TO CONTRACT
1.2 ESSENTIAL ELEMENTS OF CONTRACT
1.2 ESSENTIAL ELEMENTS OF CONTRACT
1.3 CONTRACT OF AGENCY
1.3 CONTRACT OF AGENCY
1.4 THE SALE OF GOODS ACT 1930
1.4 THE SALE OF GOODS ACT 1930
1.5 NEGOTIABLE INSTRUMENTS ACT 1881
1.5 NEGOTIABLE INSTRUMENTS ACT 1881

UNIT II

COMPANY LAW & COMPETITION ACT
2.1 COMPANIES ACT 1956
2.1 COMPANIES ACT 1956
2.2 COMPETITION ACT 2002
2.2 COMPETITION ACT 2002
2.3 CORPORATE GOVERNANCE
2.3 CORPORATE GOVERNANCE

UNIT III

INDUSTRIAL LAW
3.1 FACTORIES ACT
3.1 FACTORIES ACT
3.2 PAYMENT OF WAGES ACT & BONUS ACT
3.2 PAYMENT OF WAGES ACT & BONUS ACT
3.3 INDUSTRIAL DISPUTES ACT
3.3 INDUSTRIAL DISPUTES ACT

UNIT IV

CORPORATE TAX & GST
4.1 TAX PLANNING
4.1 TAX PLANNING

UNIT V

CONSUMER PROTECTION ACT & INTRODUCTION OF CYBER LAWS
5.1 CONSUMER PROTECTION ACT
5.1 CONSUMER PROTECTION ACT
5.2 CYBER LAWS
5.2 CYBER LAWS

Semester II

BA4203-HUMAN RESOURCE MANAGEMENT

UNITS

COURSE MATERIALS & VIDEOS

UNIT I

PERSPECTIVES IN HUMAN RESOURCE MANAGEMENT
Evolution, Challenges,Trends, HR Audit
Evolution, Challenges,Trends, HR Audit

UNIT II

THE CONCEPT BEST FIT EMPLOYEE
Forecasting,Recruitment and Selection
Forecasting,Recruitment and Selection

UNIT III

TRAINING AND EXECUTIVE DEVELOPMENT
Training Methods, Executive Development Programme,Knowledge Management
Training Methods, Executive Development Programme,Knowledge Management

UNIT IV

EMPLOYEE ENGAGEMENT
Reward System, Motivation,Job Staisfaction
Reward System, Motivation,Job Staisfaction

UNIT V

PERFORMANCE EVALUATION AND CONTROL
Performance Evaluation, Control Process
Performance Evaluation, Control Process

BA4201/QUANTITATIVE TECHNIQUES FOR DECISION MAKING

UNITS

COURSE MATERIALS & VIDEOS

UNIT I

INTRODUCTION TO LINEAR PROGRAMMING
Introduction to LPP
Introduction to LPP
Formation of LPP & Graphical Method
Formation of LPP & Graphical Method
SIMPLEX METHOD
SIMPLEX METHOD
1.4 BIG M METHOD
1.4 BIG M METHOD

UNIT II

LINEAR PROGRAMMING EXTENSIONS
TRANSPORTATION PROBLEMS
TRANSPORTATION PROBLEMS
ASSIGNMENT PROBLEM
ASSIGNMENT PROBLEM
2.3 NORTH WEST CORNER RULE
2.3 NORTH WEST CORNER RULE
2.4 LEAST COST METHOD
2.4 LEAST COST METHOD
2.5 VOGEL APPROXIMATION METHOD
2.5 VOGEL APPROXIMATION METHOD

UNIT III

DECISION AND GAME THEORY
Introduction to Game Theory
Introduction to Game Theory
GAME THEORY - TWO PERSON ZERO SUM GAME
GAME THEORY - TWO PERSON ZERO SUM GAME
PRINCIPLES OF DOMINANCE
PRINCIPLES OF DOMINANCE
3.4 DECISION TREE
3.4 DECISION TREE

UNIT IV

INVENTORY & REPLACEMENT MODELS
Introduction to Inventory system
Introduction to Inventory system
Inventory models
Inventory models
4.3 REPLACEMENT MODELS
4.3 REPLACEMENT MODELS

UNIT V

QUEUING THEORY AND SIMULATION
Introduction to Queuing Theory
Introduction to Queuing Theory
Basic concepts of Queuing models
Basic concepts of Queuing models
Queuing Models
Queuing Models
5.4 SIMULATION
5.4 SIMULATION

BA4205 / Business Research Methods

UNITS

COURSE MATERIALS & VIDEOS

UNIT I

RESEARCH INTRODUCTION
Business Research Methods
Business Research Methods

UNIT I

Research Introfduction
Research Types
Research Types

UNIT I

RESEARCH INTRODUCTION
Research Types / Process
Research Types / Process

UNIT I

RESEARCH INTRODUCTION
Research Process
Research Process

UNIT I

RESEARCH INTRODUCTION
Research( Design / hypothesis)
Research( Design / hypothesis)

UNIT II

Research Design / Measurement
Research Design / Types of Design
Research Design / Types of Design

UNIT II

Research Design / Measurement
VALIDITY IN EXPERIMENTATION
VALIDITY IN EXPERIMENTATION

UNIT II

Research Design / Measurement
SCALING TECHNIQUES
SCALING TECHNIQUES

UNIT III

DATA COLLECTION
SAMPLING DESIGN DATA COLLECTION
SAMPLING DESIGN DATA COLLECTION

UNIT III

DATA COLLECTION
Construction of questionnaire and instrument
Construction of questionnaire and instrument

UNIT III

DATA COLLECTION
Pilot study – Sampling methods.
Pilot study – Sampling methods.

UNIT IV

DATA PREPARATION AND ANALYSIS
Applications of Bivariate and Multivariate statistical techniques
Applications of Bivariate and Multivariate statistical techniques

UNIT IV

DATA PREPARATION AND ANALYSIS
Applications of Statistical Software for Data Analysis
Applications of Statistical Software for Data Analysis

UNIT V

REPORT DESIGN, WRITING AND ETHICS IN BUSINESS RESEARCH
Research Report
Research Report

BA4206 -BUSINESS ANALYTICS

UNITS

COURSE MATERIALS & VIDEOS

UNIT I

Business Analytics -Introduction
Introduction to Business Analytics
Introduction to Business Analytics

UNIT I

Introduction to Business Analytics
Scope and Process of Business Analytics
Scope and Process of Business Analytics

UNIT I

Introduction to Business Analytics
BA for competitive advantage
BA for competitive advantage

UNIT II

Descriptive Analytics
Exploring Data
Exploring Data

UNIT III

Descriptive Analytics
Descriptive analytics-Introduction
Descriptive analytics-Introduction

UNIT III

Descriptive Analytics
Data Visualization
Data Visualization

UNIT III

Descriptive Analytics
Sampling
Sampling

UNIT IV

Predictive analytics
Predictive analytics -Introduction
Predictive analytics -Introduction

UNIT IV

Predictive analytics
Steps in Predictive analytics
Steps in Predictive analytics

UNIT V

Prescriptive Analytics
Prescriptive Analytics -An introduction
Prescriptive Analytics -An introduction

BA4206-Business Analytics

UNITS

COURSE MATERIALS & VIDEOS

UNIT II

Managing Resources of Business Analytics
Aligning BA with Organisational Structure
Aligning BA with Organisational Structure

UNIT V

Prescriptive Analytics
Analysis of Prescriptive Analytics
Analysis of Prescriptive Analytics

BA 4207 MARKETING MANAGEMENT

UNITS

COURSE MATERIALS & VIDEOS

UNIT I

INTRODUCTION TO MARKETING
Core concepts in Marketing
Core concepts in Marketing
Marketing interface with other functional areas
Marketing interface with other functional areas
Marketing in global environment
Marketing in global environment

UNIT II

MARKETING STRATEGY
Marketing strategy formulations
Marketing strategy formulations
Services marketing &Competition Analysis
Services marketing &Competition Analysis

UNIT III

MARKETING MIX DECISIONS
Product planning and development &Product life cycle
Product planning and development &Product life cycle
Managing Integrated Marketing Channels
Managing Integrated Marketing Channels
Advertising and Sales Promotions
Advertising and Sales Promotions

UNIT IV

BUYER BEHAVIOUR
Understanding Industrial and Consumer Buyer Behavior
Understanding Industrial and Consumer Buyer Behavior
Customer relationships management
Customer relationships management
Customer acquisition, Retaining, Defection
Customer acquisition, Retaining, Defection

UNIT V

MARKETING RESEARCH & TRENDS IN MARKETING
Marketing Research Process
Marketing Research Process
Ethics in marketing
Ethics in marketing

BA4202 FINANCIAL MANAGEMENT

UNITS

COURSE MATERIALS & VIDEOS

UNIT I

FOUNDATIONS OF FINANCE
Concepts of Financial Management
Concepts of Financial Management
Time value of money
Time value of money
Concept of risk and return
Concept of risk and return

UNIT II

INVESTMENT DECISIONS
Capital Budgeting
Capital Budgeting
Identifying relevant cash flows - Evaluation Techniques
Identifying relevant cash flows - Evaluation Techniques
Concept and measurement of cost of capital
Concept and measurement of cost of capital

UNIT III

FINANCING AND DIVIDEND DECISION
Leverages - Operating and Financial leverage
Leverages - Operating and Financial leverage
Capital structure & Theories
Capital structure & Theories
Dividend decision
Dividend decision

UNIT IV

WORKING CAPITAL MANAGEMENT
Principles of working capital
Principles of working capital
Receivables Management
Receivables Management
Inventory management
Inventory management

UNIT V

LONG TERM SOURCES OF FINANCE
Indian Capital Market
Indian Capital Market
Hire Purchase
Hire Purchase
Leasing
Leasing
Venture Capital Financing
Venture Capital Financing

BA4204 OPERATIONS MANAGEMENT

UNITS

COURSE MATERIALS & VIDEOS

UNIT I

INTRODUCTION TO OPERATIONS MANAGEMENT
Operations Management – Nature
Operations Management – Nature
Transformation Processes
Transformation Processes
Operations Strategy
Operations Strategy
Productivity; World-class manufacturing
Productivity; World-class manufacturing

UNIT II

OPERATIONS AND THE VALUE CHAIN
Capacity Planning
Capacity Planning
Facility Location
Facility Location
Sourcing and Procurement
Sourcing and Procurement
Make or Buy Decision
Make or Buy Decision

UNIT III

DESIGNING OPERATIONS
Product Design - Criteria
Product Design - Criteria
Stage-Gate Approach
Stage-Gate Approach

UNIT IV

PLANNING AND CONTROL OF OPERATIONS
Demand Forecasting
Demand Forecasting

UNIT V

QUALITY MANAGEMENT
Quality Evolution
Quality Evolution
Lean/SixSigma/JIT
Lean/SixSigma/JIT

Semester III

BA4302-INTERNATIONAL BUSINESS

UNITS

COURSE MATERIALS & VIDEOS

UNIT I

AN OVERVIEW OF INTERNATIONAL BUSINESS
International Business,Globalization,IMF,WTO
International Business,Globalization,IMF,WTO

UNIT II

THEORIES OF INTERNATIONAL TRADE AND INVESTMENT
Theories of International Trade,Theories of Foreign Direct Investment
Theories of International Trade,Theories of Foreign Direct Investment

UNIT III

GLOBAL ENTRY
Global portfolio management,Organizational issues of international business
Global portfolio management,Organizational issues of international business

UNIT IV

PRODUCTION, MARKETING, FINANCIALS OF GLOBAL BUSINESS
Global production,Globalization of markets,Foreign Exchange Determination Systems
Global production,Globalization of markets,Foreign Exchange Determination Systems

UNIT V

HUMAN RESOURCE MANAGEMENT IN IB
Managing across cultures ,Training and development,Conflict in international business
Managing across cultures ,Training and development,Conflict in international business

BA4001-SECURITY ANALYSIS AND PORTFOLIO MANAGEMENT

UNITS

COURSE MATERIALS & VIDEOS

UNIT I

INVESTMENT SETTINGS
Financial and economic meaning of Investment
Financial and economic meaning of Investment

UNIT II

SECURITIES MARKET
Financial & Primary Markets,Stock Exchange
Financial & Primary Markets,Stock Exchange

UNIT III

FUNDAMENTAL ANALYSIS
Financial, Industry and Company Analysis
Financial, Industry and Company Analysis

UNIT IV

TECHNICAL ANALYSIS
Technical Analysis
Technical Analysis

UNIT V

PORTFOLIO MANAGEMENT
Market Portfolio,Zero Investment Portfolio
Market Portfolio,Zero Investment Portfolio

BA4206 -Business Analytics BA 4009 CONSUMER BEHAVIOUR

UNITS

COURSE MATERIALS & VIDEOS

UNIT I

INTRODUCTION TO CONSUMER BEHAVIOUR
Understanding Consumer behaviour
Understanding Consumer behaviour

UNIT II

INTERNAL INFLUENCES
Influences on consumer behavior
Influences on consumer behavior

UNIT III

EXTERNAL INFLUENCES
Socio-Cultural, Cross Culture
Socio-Cultural, Cross Culture

UNIT IV

CONSUMER BEHAVIOR MODELS
Traditional and Contemporary Consumer Behaviour Model
Traditional and Contemporary Consumer Behaviour Model

UNIT V

PURCHASE DECISION PROCESS
Consumer Decision Making Process
Consumer Decision Making Process

BA 4054-SUPPLY CHAIN INFORMATION SYSTEM

UNITS

COURSE MATERIALS & VIDEOS

UNIT I

ELECTRONIC SCM, COMMUNICATION NETWORKS
Introduction e-SCM ,e-SCM framework
Introduction e-SCM ,e-SCM framework
Supply chain communication networks
Supply chain communication networks
EDI - Data security in supply chain networks
EDI - Data security in supply chain networks

UNIT II

ENTERPRISE INFORMATION SYSTEMS
Overview of Enterprise Information Systems
Overview of Enterprise Information Systems

UNIT III

SCM SYSTEMS DEVELOPMENT, DEPLOYMENT AND MANAGEMENT
Stakeholders in Supply Chain Information Systems
Stakeholders in Supply Chain Information Systems
Information Systems Development
Information Systems Development

UNIT IV

DEPLOYMENT AND MANAGEMENT
Information Systems Deployment
Information Systems Deployment
Portfolio, Programme and Project management -
Portfolio, Programme and Project management -

UNIT V

INFORMATION INTEGRATION
Enterprise application Integration
Enterprise application Integration
Supply Chain Visibility
Supply Chain Visibility
Planning and design methodology -DSS
Planning and design methodology -DSS

Semester IV

For Admission +91 8531088888

Call +91 9894298888 | admissions@rcet.org.in

Regional office:

Kerala: +91 8344883888 | 9526154775

Manipur: +91 9485244288 | 8344883888

Recognized Under Section 2(f) of University Grants Commission, UGC Act 1956

Master of Business Administration

COURSE MATERIALS & VIDEOS

Developed by RCET Faculties

Menu

For Admission +91 8531088888

Call +91 9894298888 | admissions@rcet.org.in

Regional office:

Kerala: +91 8344883888 | 9526154775

Manipur: +91 9485244288 | 8344883888

Recognized Under Section 2(f) of University Grants Commission, UGC Act 1956

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Master of Business Administration

COURSE MATERIALS & VIDEOS

Developed by RCET Faculties

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